The “Not Invented For Here” Effect (The Creativity Suite. Episode 9.)

The “Not Invented Here” Syndrome is correctly defined by many as a disease. This notion that good ideas cannot come from other departments, other industries, other stakeholders has killed many opportunities over the years.

But the evil “Not Invented Here” Syndrome has a much nicer cousin; The “Not Invented For Here” Effect, and I got to find out…